5 Core Criteria For A Successful Customer Experience Implementation
A successful Customer Experience Management Program can thrive in a variety of implementations, so long as it meets a few core criteria:
Your program effectively represents, interprets, and reacts to its customers’ needs
Your program creates a network of Customer Evangelists throughout the organization that are a persistent driving force when it comes to maintaining a focus on customer centricity in product and process design
A part of your Customer Experience Program focuses on the development of the company culture
Your program uses some combination of quantitative and qualitative data to measure general satisfaction and improvements over time
Your program has Executive buy-in to drive change in the best interest of your Customer
How you make the above happen will depend on a number of factors, which we will discuss in upcoming posts.